Stanley's Blog (45)

This 1 Link Building Tip Will Increase Success Rate

It’s amazing how a seemingly small change can dramatically improve conversions. On one of my link request outreaches I kept getting solicited for donations, to pay for links, something I didn’t want to do. Then I discovered a small change to what I was doing that resulted in more links.

Many years ago we updated our suggest-a-link outreach to include several suggestions, not just the one site we wanted a link from. One would think that asking for links for several sites would decrease…

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Added by stanley on August 19, 2019 at 4:50am — No Comments

How to Audit Your Internal Links

our website is an interconnection of pages.

Whatever SEO and user experience issues it has, the problem always boils down to its two basic elements:

  • The pages themselves.
  • The connections between them, a.k.a. internal links

This makes internal links your second-biggest priority.

So today we’ll look into all the ways internal links might be hampering your site’s performance.

An optimized website is a…

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Added by stanley on August 13, 2019 at 7:35am — No Comments

Everything You Need to Know About Internal Link Building In 2019

In the SEO industry, when you hear the term “link building,” you probably assume the person is talking about external links or backlinks.

This makes sense. After all, backlinks from other websites are a strong signal to search engines and a driving force behind organic search rankings.

But there is another type of link building that is also important: internal link building.

These are the links you build on your website that point to other…

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Added by stanley on August 6, 2019 at 7:06am — No Comments

Great Link Building Tools That Are Essential to Your Success

Link Building strategies certainly have changed over the years.

So have the SEO tools we use.

Since the old automated link building tools that automatically placed comments like KontentMachine or GSA’s Search Engine Ranker, modern tools have moved to manual research and outreach platforms.

Tools that I and many of my link building colleagues use today look more like ones used for public relations (PR) rather than link…

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Added by stanley on August 6, 2019 at 3:25am — No Comments

How You Can Find the Most Responsive Link Building Targets

Imagine you wake up one day and realize that everything you thought you knew about link prospecting was a lie.

Well, this might not be too far from reality.

Think I’m joking?

Unfortunately, I’m not.

And I have data to prove it.

Brian Dean, an internationally recognized SEO expert, published a study revealing that your outreach email has only an  8% chance of being responded to.

Now let’s do some math.

You send 1,000…

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Added by stanley on August 5, 2019 at 8:45am — 1 Comment

A Guide From Link Building to Link Earning

To build a high-quality backlink profile, you need to stop working on building links and start working on earning links.

Real talk: Link earning is about creating trustworthy, awesome content and promoting it like crazy.

The discipline of link building is perceived by the public as something negative, due to Google spreading fear into link building with the reboot of Penguin and penalizing big-name companies.

Check out how…

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Added by stanley on August 2, 2019 at 4:38am — 1 Comment

SEO Techniques to Improve Your Search Rankings in 2019

Want to improve your search rankings? Here are the latest advanced SEO techniques that will help you get past your competitors more quickly in 2019.

The world of SEO is dynamic. The rules and SEO techniques that helped you this year might not be applicable next year. To stay on top of the SERPs, you need to constantly adapt and improvise.

 From content to keywords and backlinks, there are a lot of metrics that you need to take care of. So it’s only natural that you may feel…

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Added by stanley on July 29, 2019 at 7:23am — No Comments

Advanced Link Building Techniques

No matter how advanced you are in your link building career, there’s always room to take things to the next level.  So if you feel like you’re stuck in a blog commenting rut or you’ve hit an article submission wall, try out any of the following advanced link building techniques to improve your site’s performance

  1. Conduct competitive research – If you’re running out of ideas for link prospects, take a look at your competitors’ link…
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Added by stanley on July 19, 2019 at 4:45am — No Comments

How To Use Internal Linking to Signal Your Most Important Pages

Internal links can also be leveraged to highlight your important pages.

Site structure plays a key role in how search crawlers navigate and understand your website and they use internal links to measure which pages are the most important and most closely tied to your brand.

The more internal links you point to a page, the more important search engine bots will think that page is.

This can influence which keywords and phrases they will associate with your pages – when…

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Added by stanley on July 17, 2019 at 5:27am — No Comments

White Hat Link Building Techniques in 2019

Link building is one of the most essential aspects of SEO, yet also one of the most misunderstood and difficult pieces of the search marketing equation.

We all know that acquiring high-quality links with White Hat Link Building to your website is one of Google’s primary ranking factors, but not all links are created equally and link building has changed considerably in recent years.

Gone are the days of link farms, article directories and blog comment links…

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Added by stanley on July 16, 2019 at 6:11am — No Comments

Steps to Kick Off an Ultra Powerful Link Building Campaign

We can already see a convergence between digital marketers, SEOs and webmasters. Although they all have their own tasks and responsibilities, at some point all of their work will revolve, more or less, around the concept of link building. This is the topic that we’re going to talk about in today’s article.

 

While link building, alongside content, might have a bad name in the industry it still is the number one signal Google looks at when deciding to rank a website. There are…

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Added by stanley on July 12, 2019 at 6:10am — No Comments

What Are Backlinks in SEO and What Are The Advantages of Backlinks?



A “backlink” is one of the most used words in the world of search engine optimization (SEO).

Many bloggers who have only recently started a blog or a website often struggle to understand what the term “backlink” means.

In this post, I hope to offer you an understanding of what backlinks are, why they are essential…

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Added by stanley on July 11, 2019 at 8:17am — No Comments

Why are backlinks important?

Backlinks are important for both search engines and end users. For the search engines, it helps them determine how authoritative and relevant your site is on the topic that you rank for. Furthermore, backlinks to your website are a signal to search engines that other external websites are endorsing your content. If many sites link to the same webpage or website, search engines can interpret that content is worth linking to, and therefore also worth ranking higher on a SERP (search…

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Added by stanley on July 11, 2019 at 5:09am — No Comments

White Hat Link Building Strategies for SEO in 2019

These are the same quality link building techniques that helped me to grow my NEW website’s organic traffic 

I will be honest with you…

White hat link building strategies for SEO in 2019 are a difficult task. It’s clear that the link building strategy for 2019 is needed to rank high on google. If you want to build quality backlinks to your website, you need something amazing on your site that will hook people to link to. When you choose an…

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Added by stanley on July 10, 2019 at 7:29am — No Comments

Why does backlink quality matter for SEO?

Links have always been an important factor in how search engines like Google rank websites in their results, and that still holds true today.

Search engines essentially view each link to your site as a vote of confidence in the quality of your content.

After all, if another site is willing to cite you as a source or direct their users away from their own site in favor of one of your pages, you must be offering something of…

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Added by stanley on July 10, 2019 at 4:09am — 1 Comment

WHY WITHOUT LINKS, THE INTERNET WOULD BE UNNAVIGABLE

There are essentially three ways to navigate to a page:

  1. Bookmark a page.
  2. Type the full URL path into your browser.
  3. Click a link. 

Links account for the vast majority of web navigation. Whether in social media, search, or browsing a popular site like Reddit, odds are you’re clicking links to move from one page to another. 

Memorizing URLs and creating thousands of bookmarks simply isn’t…

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Added by stanley on July 9, 2019 at 7:54am — No Comments

Why Link Building Is Important for SEO

Link building is important because it is a major factor in how Google ranks web pages. Google notes that:

"In general, webmasters can improve the rank of their sites by increasing the number of high-quality sites that link to their pages."

Imagine that we own a site promoting wind turbine equipment that we sell. We're competing with another wind turbine equipment manufacturer. One of the ranking factors Google will look at in determining how to rank…

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Added by stanley on July 9, 2019 at 7:27am — No Comments

Basics of Quality Link Building for SEO

Link building, simply put, is the process of getting other websites to link back to your website. All marketers and business owners should be interested in building links to drive referral traffic and increase their site's authority.

Why build links? Google algorithm is complex and always evolving, but backlinks remain an important factor in how every search…

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Added by stanley on July 9, 2019 at 4:56am — No Comments

The Ultimate Guide to SEO Link Building: Expert Techniques & Tools

Are you doing link building for SEO right? Links are the backbone of the web, but not all links are created equal. While the right kind of links can enhance your online reputation, the wrong kind can totally tank it – and it can take a long time to recover.

In this guide, we’re going to go back to basics, explaining link building for SEO from start to finish. By the end, you’ll be able to use our tips and examples to create your own successful link building…

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Added by stanley on July 8, 2019 at 6:05am — No Comments

Why Link Building Is Important for SEO

Link building is important because it is a major factor in how Google ranks web pages. Google notes that:

"In general, webmasters can improve the rank of their sites by increasing the number of high-quality sites that link to their pages."

Imagine that we own a site promoting wind turbine equipment that we sell. We're competing with another wind turbine equipment manufacturer. One of the ranking factors Google will look at in determining how to rank…

Continue

Added by stanley on July 8, 2019 at 3:48am — No Comments

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